Get your own branded direct-ordering infrastructure with a £199 one-off setup, £0 monthly merchant platform fee and 0% Dappo commission on your sales.
Your branded ordering infrastructure is set up once — without turning into another monthly merchant software subscription.
No complicated merchant subscription tiers. No commission ladder. No higher Dappo percentage because your business sells more.
Per location. Covers the setup required to get your branded direct-ordering channel ready to take orders.
Your core Dappo ordering infrastructure does not turn into an ongoing monthly merchant platform subscription.
Dappo does not take a percentage commission from your direct sales.
Your customer isn't sent to a Dappo marketplace. They order through a branded app and ordering website built around your business, while orders arrive directly at your counter.
A fully branded iOS and Android ordering app built around your own food business — not Dappo's brand.
A fully branded web ordering experience so customers can order directly from your business on desktop, tablet or mobile.
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Orders from your app and website arrive directly on the dedicated Dappo ordering terminal behind the counter.
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The model is designed so the merchant can take direct orders without Dappo charging a percentage commission on those sales.
No monthly Dappo merchant platform subscription and 0% Dappo commission on your sales.
The customer orders through your own branded app or direct ordering website.
A service fee is shown transparently to the customer before payment.
The service fee is 10% of the order, with a minimum charge of £0.99 and capped at £2.79. It is shown to the customer at checkout and is separate from any delivery charge.
Your direct sales can grow. The Dappo commission percentage stays exactly where it started.
Marketplaces can be useful for discovery. Dappo is built to give independent businesses a channel for customers who already want to order from them directly.
| Commercial area | Dappo | Typical marketplace model |
|---|---|---|
| Ordering channel | ✓ Your own branded channel | Marketplace listing |
| Dappo commission | ✓ 0% | Typically commission-based |
| Monthly Dappo merchant platform fee | ✓ £0 | Model varies by provider |
| Customer relationship | ✓ Direct | Platform-led |
| Brand experience | ✓ Merchant brand first | Marketplace brand first |
| Primary role | ✓ Repeat direct ordering | Discovery + marketplace ordering |
The important commercial questions, without the small-print maze.
See how Dappo can give your food business its own app, direct ordering website and dedicated ordering terminal without adding another percentage commission to your direct sales.
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