Creator partnerships for independent food brands

Local creators.
Real food businesses.
Better campaigns.

Dappo Creator connects independent food businesses with trusted local content creators — making it easier to find the right people, build better briefs and turn creator activity into campaigns that support direct ordering.

Curated creator network Clear campaign briefs Northern Ireland focused
C
Dappo Creator Campaign orchestration Belfast · Weekend launch concept
ACTIVE BRIEF
Location Belfast
Objective Direct orders
Content Reel + Stories
Status Creator matching
Merchant brief
APPROVED

Weekend launch campaign

Campaign requirements confirmed
Business goal Increase direct ordering
Audience Local food customers
Format Creator Reel + Stories
Area Belfast
Campaign direction Put the food in front of the right local audience and give customers a direct route to order.
Recommended creator Creator + campaign fit
STRONG FIT
Christopher Eats
Christopher Eats Food review · Short-form video
SHORTLISTED
Food Belfast Video
Christopher Eats campaign concept
CAMPAIGN PREVIEW
Creator-led food content Short-form social campaign concept
Holly the Destroyer
Holly the Destroyer Personality-led · Social + Stories
AVAILABLE
Campaign workflow From brief to live campaign
Brief approved
2 Creator selected
3 Content agreed
4 Campaign live
Brief approved Ready for creator matching
Belfast · Reel + Stories Ready
Creator selected Ready to brief
Christopher Eats
Christopher Eats Food review · Short-form video
Belfast Food Reel
Campaign fit confirmed Next → Brief
Campaign workspace active
What is Dappo Creator?

A better way to connect. Without the guesswork.

Finding a creator is easy. Finding the right creator for the right business, audience and campaign is much harder.

Dappo Creator is our curated network of food-focused creators who can be matched with Dappo merchants when creator content can add genuine value to a campaign.

The aim is simple. Better-fit partnerships, clearer campaigns and content that helps independent food businesses get noticed.
Built for both sides

One network.
Two clear benefits.

Dappo Creator makes creator partnerships easier for the business and better organised for the creator.

01 / FOR MERCHANTS

Find the right creator faster.

Instead of searching through social media, chasing replies and trying to work out who is a genuine fit, Dappo can help connect you with creators suited to food-led campaigns.

  • Creator recommendations based on campaign fit
  • Clear briefs and campaign objectives
  • Local audience and food-content relevance
  • Activity that can support direct ordering
  • Less time spent sourcing and organising campaigns
02 / FOR CREATORS

Work with more local food brands.

Join a network designed to introduce food creators to independent businesses looking for genuine local campaign support.

  • No exclusivity requirement
  • Clear campaign briefs before you commit
  • Opportunities matched to your content and audience
  • Work with independent food businesses
  • Your normal creator pricing remains your own
How it works

From brief to published.

A simple process designed to keep creator campaigns organised from the beginning.

01

Match

We identify creators whose location, audience, content style and campaign fit make sense for the merchant.

02

Brief

The campaign objective, content requirements, timings and commercial terms are made clear before work begins.

03

Create

The creator visits, produces the agreed content and brings their own style and audience to the campaign.

04

Publish

Content goes live on the agreed channels and can work alongside the merchant's wider direct-ordering campaign.

Creator standards

Not simply whoever has followers.

A useful creator partnership is about fit, professionalism and genuine influence — not vanity numbers alone.

Audience fit

Their audience should make sense for the location, business and type of campaign.

Food-first content

Creators should be comfortable producing authentic, engaging food and hospitality content.

Professional delivery

Clear communication, agreed timings and reliable delivery matter just as much as creativity.

£

Transparent pricing

Commercial expectations should be clear before the campaign is confirmed.

Campaign formats

Real creators.
Real local campaigns.

Creator activity should feel native to the person producing it. These examples show how different Northern Ireland creators can bring their own style, audience and personality to a food campaign.

Christopher Eats Dappo Creator campaign
Creator-led video

Christopher Eats

Food-first short-form content with strong local pull — ideal for new openings, launches, food drops and campaigns built around discovery.

  • Northern Ireland audience relevance
  • Authentic creator-led food reviews
  • Strong fit for reach and discovery
Holly the Destroyer Dappo Creator campaign
Social + Stories

Holly the Destroyer

Personality-led content with strong local appeal — ideal for launches, standout food moments and campaigns designed to generate conversation.

  • Northern Ireland local positioning
  • Distinct personality-led content
  • Strong fit for buzz and awareness
Dappo Creator + Dappo Growth

Creator reach when a campaign needs something extra.

Dappo Growth handles the merchant's ongoing monthly marketing activity. Dappo Creator can sit alongside it when a campaign would benefit from additional third-party reach.

Keep the two services clear.

Dappo Growth is the £79/month managed marketing service covering its agreed monthly activity.

Creator fees are separate. Creator campaigns are optional and priced independently according to the creator and campaign scope.

Clear from the start

Simple partnerships. No blurred lines.

Creator relationships work best when expectations are clear for the merchant, creator and Dappo before anything is published.

For merchants
  • Creator fees are agreed before a campaign is confirmed
  • Creator costs sit outside the Dappo Growth monthly fee
  • Campaign deliverables and timings are agreed in advance
  • Recommendations are based on fit, not follower count alone
  • Creator activity is always optional
For creators
  • Joining the network does not make you exclusive to Dappo
  • You remain responsible for your normal creator pricing
  • You can accept or decline individual opportunities
  • Campaign expectations are supplied before work begins
  • Professional communication and delivery are expected
What Dappo does
  • Helps identify appropriate creator and merchant matches
  • Supports the campaign brief and objectives
  • Helps keep the collaboration organised
  • Connects creator activity to the wider merchant campaign where appropriate

Better matches.
Better food campaigns.

Whether you're a creator looking to work with more independent food businesses or a Dappo merchant looking for extra campaign reach, start the conversation with us.

I'm a creator Join the Dappo Creator network Join the Creator Network →
I'm a merchant Talk to us about a creator campaign Find a Creator →

ready to take control
of yours orders?

See if Dappo is the right fit for your food business.

Independent by design.
no commission. no ongoing fees.